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Niru is a DTC Sightholder, offering you enhanced consistency, reliability in your supply, and assurance in the authenticity and integrity of your diamonds. We are a vendor of choice to the world´s leading Watch Brands, Jewelers and Retailers. In addition to Niru´s position as a market leader in Baguette, Princess, and Calibrated Diamonds, we are also a leading manufacturer of premium, high-quality 3eX Rounds, Niru includes customers in the entire planning process by working in perfect synergy between all aspects of our business.