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E-Collar Technologies Inc. is a group of experienced e-collar people, the top dog, Greg Van Curen was the co-founder and President of Innotek, Inc. in the 90’s, his insight into the e-collar business has brought many innovations over the years. Kim Westrick, Innotek’s first employee, is leading up the sales and customer service side of the business. We are the innovators of using low level stimulation to condition dogs to obey without the use of high levels of corrective stimulus often used by our Asian competitors. Our products are specifically designed to give you exact control of the stimulation level. Our proprietary stimulation circuitry, which mimics the scruff on the neck by an upset puppy mother, has been proven to improve the effectiveness and reduce stress on the dog and owner during training exercises. The mother will give the puppy kisses once the bad behavior has stopped, in the same way dogs need praise when they make the correct choices for us.